Resources

Practical guides for membership organisations

Renewals, events, member engagement and choosing the right software, written for chambers, associations and the people who run them.

Latest

Membership and retention

· 9 min read

Spotting disengaged members before they lapse

Members rarely quit; they fade. The signals to watch, three kinds of quiet member, what to say when you get in touch, and a ten-minute monthly review.

29 Sep 2026

Membership and retention

· 9 min read

Onboarding new members: the first 90 days

Renewal is largely decided in a member's first 90 days. Plan the first sign-in, first week and first quarter around one early win for each new member.

29 Sep 2026

Member engagement

· 9 min read

Member emails people read

Send each email only to the members it concerns, say the actual thing in the subject line, and keep a rhythm members can predict. Plus a checklist.

29 Sep 2026

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